diff --git a/README.md b/README.md
index f1a45b27..1f6b722d 100644
--- a/README.md
+++ b/README.md
@@ -32,7 +32,7 @@ Then you can create instances of Tower, for example:
 
      ```
      ---
-     apiVersion: tower.ansible.com/v1alpha1
+     apiVersion: tower.ansible.com/v1beta1
      kind: Tower
      metadata:
        name: tower
@@ -177,7 +177,7 @@ After it is built, test it on a local cluster:
     minikube addons enable ingress
     kubectl apply -f deploy/tower-operator.yaml
     kubectl create namespace example-tower
-    kubectl apply -f deploy/crds/tower_v1alpha1_tower_cr_awx.yaml
+    kubectl apply -f deploy/crds/tower_v1beta1_tower_cr_awx.yaml
     <test everything>
     minikube delete
 
diff --git a/build/chain-operator-files.yml b/build/chain-operator-files.yml
index 74348a0a..ab6d7661 100644
--- a/build/chain-operator-files.yml
+++ b/build/chain-operator-files.yml
@@ -27,7 +27,7 @@
         marker_end: ""
         insertafter: "EOF"
       with_file:
-        - "../deploy/crds/tower_v1alpha1_tower_crd.yaml"
+        - "../deploy/crds/tower_v1beta1_tower_crd.yaml"
         - "../deploy/role.yaml"
         - "../deploy/role_binding.yaml"
         - "../deploy/service_account.yaml"
diff --git a/deploy/crds/tower_v1alpha1_tower_cr_awx.yaml b/deploy/crds/tower_v1beta1_tower_cr_awx.yaml
similarity index 95%
rename from deploy/crds/tower_v1alpha1_tower_cr_awx.yaml
rename to deploy/crds/tower_v1beta1_tower_cr_awx.yaml
index cc8e9016..13f9b05a 100644
--- a/deploy/crds/tower_v1alpha1_tower_cr_awx.yaml
+++ b/deploy/crds/tower_v1beta1_tower_cr_awx.yaml
@@ -1,5 +1,5 @@
 ---
-apiVersion: tower.ansible.com/v1alpha1
+apiVersion: tower.ansible.com/v1beta1
 kind: Tower
 metadata:
   name: example-tower
diff --git a/deploy/crds/tower_v1alpha1_tower_cr_molecule.yaml b/deploy/crds/tower_v1beta1_tower_cr_molecule.yaml
similarity index 95%
rename from deploy/crds/tower_v1alpha1_tower_cr_molecule.yaml
rename to deploy/crds/tower_v1beta1_tower_cr_molecule.yaml
index 8a318611..987ff2d3 100644
--- a/deploy/crds/tower_v1alpha1_tower_cr_molecule.yaml
+++ b/deploy/crds/tower_v1beta1_tower_cr_molecule.yaml
@@ -1,5 +1,5 @@
 ---
-apiVersion: tower.ansible.com/v1alpha1
+apiVersion: tower.ansible.com/v1beta1
 kind: Tower
 metadata:
   name: example-tower
diff --git a/deploy/crds/tower_v1alpha1_tower_cr_tower.yaml b/deploy/crds/tower_v1beta1_tower_cr_tower.yaml
similarity index 95%
rename from deploy/crds/tower_v1alpha1_tower_cr_tower.yaml
rename to deploy/crds/tower_v1beta1_tower_cr_tower.yaml
index a7e3016b..33d877a4 100644
--- a/deploy/crds/tower_v1alpha1_tower_cr_tower.yaml
+++ b/deploy/crds/tower_v1beta1_tower_cr_tower.yaml
@@ -1,5 +1,5 @@
 ---
-apiVersion: tower.ansible.com/v1alpha1
+apiVersion: tower.ansible.com/v1beta1
 kind: Tower
 metadata:
   name: example-tower
diff --git a/deploy/crds/tower_v1alpha1_tower_crd.yaml b/deploy/crds/tower_v1beta1_tower_crd.yaml
similarity index 94%
rename from deploy/crds/tower_v1alpha1_tower_crd.yaml
rename to deploy/crds/tower_v1beta1_tower_crd.yaml
index 46f950b3..e24157de 100644
--- a/deploy/crds/tower_v1alpha1_tower_crd.yaml
+++ b/deploy/crds/tower_v1beta1_tower_crd.yaml
@@ -13,9 +13,9 @@ spec:
   scope: Namespaced
   subresources:
     status: {}
-  version: v1alpha1
+  version: v1beta1
   versions:
-    - name: v1alpha1
+    - name: v1beta1
       served: true
       storage: true
   validation:
diff --git a/deploy/tower-operator.yaml b/deploy/tower-operator.yaml
index 9cce63b1..ad42072e 100644
--- a/deploy/tower-operator.yaml
+++ b/deploy/tower-operator.yaml
@@ -154,8 +154,8 @@ spec:
   scope: Namespaced
   subresources:
     status: {}
-  version: v1alpha1
+  version: v1beta1
   versions:
-    - name: v1alpha1
+    - name: v1beta1
       served: true
       storage: true
diff --git a/molecule/default/prepare.yml b/molecule/default/prepare.yml
index 63a617be..375272af 100644
--- a/molecule/default/prepare.yml
+++ b/molecule/default/prepare.yml
@@ -10,7 +10,7 @@
   tasks:
     - name: Create Custom Resource Definition
       k8s:
-        definition: "{{ lookup('file', '/'.join([deploy_dir, 'crds/tower_v1alpha1_tower_crd.yaml'])) }}"
+        definition: "{{ lookup('file', '/'.join([deploy_dir, 'crds/tower_v1beta1_tower_crd.yaml'])) }}"
 
     - name: Ensure specified namespace is present
       k8s:
diff --git a/molecule/test-local/converge.yml b/molecule/test-local/converge.yml
index 9be37beb..f55b326b 100644
--- a/molecule/test-local/converge.yml
+++ b/molecule/test-local/converge.yml
@@ -26,7 +26,7 @@
     deploy_dir: "{{ lookup('env', 'MOLECULE_PROJECT_DIRECTORY') }}/deploy"
     pull_policy: Never
     operator_image: tower.ansible.com/tower-operator:testing
-    custom_resource: "{{ lookup('file', '/'.join([deploy_dir, 'crds/tower_v1alpha1_tower_cr_molecule.yaml'])) | from_yaml }}"
+    custom_resource: "{{ lookup('file', '/'.join([deploy_dir, 'crds/tower_v1beta1_tower_cr_molecule.yaml'])) | from_yaml }}"
 
   tasks:
 
@@ -66,7 +66,7 @@
             kind: Namespace
             api_version: v1
 
-        - name: Create the tower.ansible.com/v1alpha1.Tower
+        - name: Create the tower.ansible.com/Tower Resource
           k8s:
             state: present
             namespace: '{{ custom_resource.metadata.namespace }}'
diff --git a/molecule/test-minikube/converge.yml b/molecule/test-minikube/converge.yml
index a9736dde..fd1ce06d 100644
--- a/molecule/test-minikube/converge.yml
+++ b/molecule/test-minikube/converge.yml
@@ -35,7 +35,7 @@
     pull_policy: Never
     operator_image: tower.ansible.com/tower-operator:testing
     # Change this to _awx to test AWX, _tower to test Tower.
-    custom_resource: "{{ lookup('file', '/'.join([deploy_dir, 'crds/tower_v1alpha1_tower_cr_awx.yaml'])) | from_yaml }}"
+    custom_resource: "{{ lookup('file', '/'.join([deploy_dir, 'crds/tower_v1beta1_tower_cr_awx.yaml'])) | from_yaml }}"
 
   tasks:
     - block:
@@ -73,7 +73,7 @@
             kind: Namespace
             api_version: v1
 
-        - name: Create the tower.ansible.com/v1alpha1.Tower
+        - name: Create the tower.ansible.com Tower Resource
           k8s:
             state: present
             namespace: '{{ custom_resource.metadata.namespace }}'
diff --git a/roles/tower/tasks/main.yml b/roles/tower/tasks/main.yml
index 71a2d461..b2909741 100644
--- a/roles/tower/tasks/main.yml
+++ b/roles/tower/tasks/main.yml
@@ -54,3 +54,17 @@
   when: (k8s_defs_result is changed) or (database_check is defined and database_check.rc != 0)
 
 - include_tasks: initialize.yml
+
+- name: Scale the tower deployment to 0 replicas after migration.
+  k8s:
+    definition: "{{ lookup('template', 'tower.yaml.j2') | from_yaml_all | list }}"
+  vars:
+    tower_replicas: "0"
+  when: migrate_result and migrate_result.changed
+
+- name: Scale the tower deployment back to 1 replica after migration.
+  k8s:
+    definition: "{{ lookup('template', 'tower.yaml.j2') | from_yaml_all | list }}"
+  vars:
+    tower_replicas: "1"
+  when: migrate_result and migrate_result.changed
diff --git a/watches.yaml b/watches.yaml
index cf3c8933..43f72fb5 100644
--- a/watches.yaml
+++ b/watches.yaml
@@ -1,5 +1,5 @@
 ---
-- version: v1alpha1
+- version: v1beta1
   group: tower.ansible.com
   kind: Tower
   playbook: /opt/ansible/main.yml