diff --git a/.github/workflows/release.yaml b/.github/workflows/release.yaml
index d209376d..0d7a0aa7 100644
--- a/.github/workflows/release.yaml
+++ b/.github/workflows/release.yaml
@@ -16,7 +16,7 @@ jobs:
 
       - name: Build Image
         run: |
-          make docker-build
+          IMG=awx-operator make docker-build
 
       - name: Push To Quay
         uses: redhat-actions/push-to-registry@v2.1.1