diff --git a/.github/workflows/helm-release.yaml b/.github/workflows/helm-release.yaml
index 0d68ff57..5b60ea95 100644
--- a/.github/workflows/helm-release.yaml
+++ b/.github/workflows/helm-release.yaml
@@ -40,3 +40,4 @@ jobs:
         env:
           VERSION: ${{ github.ref_name }}
           CR_TOKEN: ${{ secrets.GITHUB_TOKEN }}
+          GH_REPO_OWNER: ${{ github.repository_owner }}
diff --git a/Makefile b/Makefile
index 31941e46..bacb5f4f 100644
--- a/Makefile
+++ b/Makefile
@@ -51,7 +51,7 @@ NAMESPACE ?= awx
 # Helm variables
 CHART_NAME ?= awx-operator
 CHART_DESCRIPTION ?= A Helm chart for the AWX Operator
-CHART_OWNER ?= ansible
+CHART_OWNER ?= $(GH_REPO_OWNER)
 CHART_REPO ?= awx-operator
 CHART_BRANCH ?= gh-pages
 CHART_INDEX ?= index.yaml